_Absolut Vodka
Social media content creation
In an industry as competitive as liquors, keeping brands’ share of market and growing with a global message is a big challenge. When we started working with Absolut, our proposal was to grow the connection potential with consumers in Central America and the Caribbean by producing local campaigns that reflected the culture and trends of each country. This has created a stronger bond with the region and has allowed the brand to speak to consumers in their own language.
INSTAGRAM FEED
SANDRA WEISINGER: Creative Direction
ROBERTO FONFRIA: Creative Direction FLORENCIO ROS: Creative Direction
REINALDO LOPEZ: Art Director